Why comfort matters?

By

Madison

We’ve shared with you all that we crafted our comfort flare sweatpants around comfort and style. But let’s take a further dive into the comfort piece, why we chose that as our primary focus and why it matters.

For starters, the definition of comfort according to the dictionary is, a state of physical ease and freedom from pain or constraint. And that’s exactly our goal with the comfort flare sweats. We are on an attempt to create a pair of pants that feel good on the skin by providing softness, anti itchiness and a warm hug feel every time you slide in to them. A pair of pants that feel so good you don’t even think twice about grabbing them in the morning, knowing they will consistently provide the comfort you deserve.

Being comfortable helps you have a more enjoyable day, and gives you something to look forward to wearing. When you feel good, you can show up confidently in wherever your day takes you! We know all too well the pain of scratchy, thin, tight pants and are attuned to what a comfortable pant truly needs.

Thank you for reading and our comfort flares will be available very soon. In the meantime, we are conducting trials to help get the right feedback.

Warm Regards,